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George Hackenschmidt (1877-1968) was the first great wrestling icon of the 20th century. Undefeated across nearly 10 years and hundreds of matches—at a time when pro wrestling was still an unscripted sporting contest—Hackenschmidt also benefited from a new age of photographic media, merchandising, and celebrity, as eager reporters from London to Chicago touted his greatness and dubbed him “The Russian Lion.”